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IGNOU BRL-104 (January 2024 – December 2024) Assignment Questions
(A) Short Type Questions
1. What do you mean by Retail Management? Explain function management.
2. What do you mean by Retail planning process? Explain various steps in planning and features.
3. What is organization structure? Discuss different types of organization structures.
4. What is managerial control system? Explain various control systems in detail.
5. Explain accounting concepts and conventions.
6. What is communication? Explain major objectives of communication and communication process.
7. What is Listening? Discuss different types of listing.
(B) Essay Type Questions
8. What is culture? Explain importance of Inter-cultural sensitivity communication in retailing.
9. Write short note on following.
(a) Motivation
(b) Perception
(c) Emotion
IGNOU BRL-104 (July 2023 – June 2024) Assignment Questions
(A) Short Type Questions
1. What are the functions of management? Explain with illustrations.
2. Explain the planning process.
3. Explain the decision making process. And what are the various phases of decision making?
4. Explain the different leadership styles. And what are the leader traits?
5. Explain accounting concepts and conventions.
6. Explain the customer communication best practices.
7. Explain physical aspects of the store.
(B) Essay Type Questions
8. What is centralization and decentralization in retail organization? Which is the most preferred one in the changing environment?
9. What is communication? Explain the different medium of communications and various types of communication.
IGNOU BRL-104 (January 2024 – July 2024) Assignment Questions
(क) लघु प्रकार के प्रश्न
1. प्रबंधन के कार्य क्या हैं ? उदाहरण के साथ समझाएं ।
2. योजना प्रक्रिया को समझाइये |
3. निर्णय लेने की प्रक्रिया को समझाइये | और निर्णय लेने के विभिन्न चरण क्या हैं ?
4. विभिन्न नेतृत्व शैलियों की व्याख्या करें। और नेता के गुणों को बताएं ?
5. लेखांकन अवधारणाओं और परंपराओं की व्याख्या करें ।
6. ग्राहक संचार की सर्वोत्तम प्रथाओं की व्याख्या करें।
7. स्टोर के भौतिक पहलुओं की व्याख्या करें।
(ख) निबंध प्रकार के प्रश्न
8. रिटेल में केंद्रीकरण एवं विकेंद्रीकरण क्या है? बदलते परिवेश में एक संगठन में कौन सबसे ज्यादा पसंद किया जाता है ?
9. संचार क्या है? संचार के विभिन्न माध्यमों और विभिन्न प्रकार के संचार को समझाइये ।
